Privacy Policy

Kansas City Tours ("we," "us," or "our") operates the website kansascity.tours (the "Site"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site. Please read this policy carefully. If you disagree with its terms, please discontinue use of the Site.

This policy is designed to comply with the General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA), and other applicable privacy laws.

1. Data Controller

The data controller responsible for your personal data is:

2. Information We Collect

Information You Provide Voluntarily

When you use our contact form you may voluntarily provide your name and email address. We use this information solely to respond to your inquiry and do not add you to any mailing list without explicit consent.

Information Collected Automatically

When you visit the Site, certain information is collected automatically, including:

• IP address (anonymized where required by law)
• Browser type and version
• Operating system
• Referring URLs and exit pages
• Pages viewed and time spent on each page
• Date and time of your visit
• Device type (desktop, tablet, mobile)

This data is collected through cookies and similar tracking technologies described in Section 4 below.

3. Legal Bases for Processing (GDPR)

If you are located in the European Economic Area (EEA), we process your personal data under the following legal bases:

• Consent (Art. 6(1)(a) GDPR): For analytics and advertising cookies, we rely on your freely given, specific, informed, and unambiguous consent provided through our cookie consent banner. You may withdraw consent at any time via the "Cookie Preferences" link in the footer.
• Legitimate Interests (Art. 6(1)(f) GDPR): For necessary cookies required to operate the Site (e.g., storing your cookie consent choice), we rely on our legitimate interest in providing a functional website.
• Legal Obligation (Art. 6(1)(c) GDPR): Where processing is required to comply with applicable law.

4. Cookies & Tracking Technologies

We use cookies, web beacons, pixel tags, and similar tracking technologies to operate and improve the Site. We implement Google Consent Mode v2, which means all advertising and analytics cookies default to denied until you provide consent through our cookie banner.

Cookie Categories

• Necessary: Essential for the Site to function. Cannot be disabled.
• Analytics: Help us understand how visitors interact with the Site. Only set after you consent.
• Advertising: Used by our advertising and affiliate partners (Google AdSense, Stay22, Viator, Expedia) to serve relevant ads and track affiliate conversions. Only set after you consent.

Cookie Table

The following table lists the specific cookies used on this Site:

You can manage or withdraw your cookie consent at any time by clicking Cookie Preferences in the footer. You can also delete cookies directly through your browser settings. Note that disabling certain cookies may affect Site functionality.

5. Advertising Partners

Google AdSense

We use Google AdSense (publisher ID: ca-pub-1316714704903437) to display advertisements on this Site. Google uses cookies and similar technologies to serve ads based on your prior visits to this and other websites. We have implemented Google Consent Mode v2 so that personalized advertising only occurs after you provide explicit consent.

You may opt out of personalized advertising at any time by visiting Google's Ad Settings or the NAI opt-out tool.

Google Tag Manager

We use Google Tag Manager (container ID: GTM-TZXVR7BB) to manage and deploy marketing and analytics tags. GTM itself does not collect personal data; however, the tags it fires may do so subject to their respective privacy policies and your consent choices.

6. Affiliate Links & Partnerships

This Site participates in affiliate programs with the following partners:

• Stay22 — We display hotel booking widgets powered by Stay22. If you book a hotel through a Stay22 widget, we may earn a commission at no extra cost to you. Stay22's privacy policy: stay22.com/privacy.
• Viator — We display tour and experience booking widgets powered by Viator (a TripAdvisor company). If you book a tour through a Viator widget, we may earn a commission at no extra cost to you. Viator's privacy policy: viator.com/support/privacy.

All affiliate relationships are disclosed in our Disclaimer and in the disclosure banner at the top of every page. We only recommend products and services we genuinely believe provide value to our readers.

7. Third-Party Services

Our Site may contain links to third-party websites and embeds from third-party services. We are not responsible for the privacy practices of those third parties. We encourage you to review their privacy policies:

• Google Privacy Policy
• Stay22 Privacy Policy
• Viator Privacy Policy
• Expedia Privacy Policy

8. Data Retention

We retain personal data only for as long as necessary for the purposes described in this policy:

• Contact form submissions: Retained for up to 12 months, then permanently deleted.
• Analytics data: Retained in aggregated, anonymized form for up to 26 months in Google Analytics.
• Cookie consent records: Stored locally in your browser's localStorage for up to 1 year.

9. Your Rights

GDPR Rights (EEA Residents)

If you are located in the European Economic Area, you have the following rights under the GDPR:

• Right of access (Art. 15): Request a copy of the personal data we hold about you.
• Right to rectification (Art. 16): Request correction of inaccurate personal data.
• Right to erasure (Art. 17): Request deletion of your personal data ("right to be forgotten").
• Right to restriction (Art. 18): Request that we restrict processing of your personal data.
• Right to data portability (Art. 20): Receive your personal data in a structured, machine-readable format.
• Right to object (Art. 21): Object to processing based on legitimate interests or for direct marketing purposes.
• Right to withdraw consent (Art. 7(3)): Withdraw consent for analytics or advertising cookies at any time via the Cookie Preferences panel.

To exercise any of these rights, please contact us via our contact form. We will respond within 30 days. You also have the right to lodge a complaint with your local data protection authority.

CCPA Rights (California Residents)

If you are a California resident, you have the right to:

• Know what personal information we collect, use, disclose, and sell.
• Request deletion of your personal information.
• Opt out of the sale of your personal information. (We do not sell personal information.)
• Non-discrimination for exercising your CCPA rights.

To submit a CCPA request, contact us via our contact form.

10. Children's Privacy

This Site is not directed to children under the age of 13 (or 16 in the EEA). We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately and we will delete it.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. We will update the "Last updated" date at the top of this page. Your continued use of the Site after the effective date of any changes constitutes your acceptance of the updated policy.

12. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy, please contact us:

• Website: kansascity.tours/contact
• Mailing address: Kansas City Tours, Kansas City, Missouri, USA

We aim to respond to all privacy-related inquiries within 30 days.